Brand Loyalty Expansion Strategy That Grew New Audiences
The State of the Brand:
Peeled was a better-for-you industry darling and sought to expand its portfolio of snacks.
How We Helped
While ensuring that the brand’s loyalists would come along for the ride, we helped evolve the Peeled Snacks brand identity and packaging. The new design allowed for product innovation and line extension without the risk of creating consumer confusion.
The Results
Peeled Snacks new look was launched at Expo East with much success.
Scope Of Work
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Packaging Design
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Branded Ecosystem
BEFORE
AFTER
