The State of the Brand:
After selling to more to private customers than the ranch could produce, the founders of Teton Waters Ranch sought to become a consumer-focused food brand.
How We Helped:
We helped the founders of TWR develop an advocacy and education program to advance the grass fed beef industry overall. The program helps the brand communicate with ranchers, retailers, and consumers. After an identity and packaging refresh, we worked on digital and in-store programs to promote health and taste appeal.
The Results
20x Growth in the first year.
Scope Of Work
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Audits & Analysis
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Audience Insights
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Research & Insights
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Trend Analysis
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Brand Positioning
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Visual Strategy
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Packaging Design
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Branded Ecosystem
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Sales Collateral
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Photography Guidelines
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Brand Bible
Retail Voodoo helped us define who we are, why we do what we do, and how to talk about it with others around the globe.”
- J. Russell, CEO & Founder, Teton Waters Ranch
BEFORE
AFTER
